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What is SoundCampaign and how does it work?

Get to know us and how can we impact your music career!

Nadav Peleg avatar
Written by Nadav Peleg
Updated this week

Who are we?

SoundCampaign is a music promotion service that helps artists grow through Spotify playlist curators, TikTok creators, and Meta ads.

We connect artists with independent Spotify playlist curators around the world, including curators who are record label owners. In addition, we work with TikTok creators who can make engaging content around your music, and we run targeted Meta ads to boost your reach and streams.

During your campaign, your song will be pitched to playlist curators who will provide honest and professional feedback, while also doing a playlist consideration: deciding whether or not to add your track to their playlists. TikTok creators can feature your track in their videos to drive awareness, engagement, and viral potential. Meta ads expand your exposure by reaching new listeners with precise targeting. Together, these channels can grow your streams, followers, and fanbase.

Important note:
We do not guarantee that your track will be added to playlists, go viral on TikTok, or receive a specific number of streams and followers. This would be illegal. We also do not guarantee specific results since everything happens naturally and organically. However, under our Artist Protection Program, we reimburse customers whenever curators do not listen to or review their songs.

While your campaign is running, you’ll receive notifications by email and inside your SoundCampaign account with partial results. Final results appear in your account after the campaign ends. You can also relaunch your campaign at any time: each time, your track will be pitched to a new group of curators and creators for a fresh experience.

How does it work?

The way everything works is very simple:

2) Click on "I Release Music" and then on "Create a campaign".

3) Add your track and continue filling in the required information.

4) Send the campaign for review to our A&R team and wait for their approval.

5) Schedule your campaign and pay for it.

6) Your campaign starts and you wait up to 14 days until it ends.

7) You get a report about your campaign.

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